What to expect when instructing an estate agent


What to expect when instructing an estate agent

Posted on Friday, August 4, 2023

Whether you’re a homeowner of a single residency or a landlord with an entire property portfolio, ‘selling up’ can be a daunting task, riddled with uncertainty and questions. The constant evolution of the market doesn’t make the process any easier either. Choosing to instruct an estate agent can feel like stepping into an enigmatic world of ‘smoke and mirrors’ too, unsure of what lies ahead.

However, armed with a trusted partner to guide you through the intricacies, navigating the complex property landscape can feel like far less of a headache. Named Holmfirth’s leading estate agent by The British Property Awards, ARLA-approved Applegate Properties is perfectly placed to offer such insight. To get things started, we shed some light on what to expect when instructing an estate agent, and explore how to confidently map out your path to a successful sale…

Property appraisal and pricing strategy

The first step when instructing an estate agent is to arrange a property appraisal. An experienced agent will thoroughly assess your property's condition, location, and local market trends to determine its guide value for the listing. They will then discuss a pricing strategy with you, considering your goals and the competitive landscape. Be open to their advice, as overpricing your home can lead to it languishing on the market, while underpricing can result in a missed opportunity to maximise your returns.

Marketing and presentation

Estate agents excel at showcasing properties to potential buyers or tenants. They will create professional photographs, interactive virtual tours, floor plans, and compelling property descriptions to highlight its best features. Don't hesitate to provide any information that could add value to the marketing efforts, such as recent renovations or nearby amenities. Consider what compelled you to buy the house initially, as this could be the same reason it sells again.

Viewings and feedback

Estate agents will handle property viewings on your behalf, should you wish, including arranging suitable times for prospective buyers or tenants to visit, and showing them around during their appointment. After each viewing, they will gather feedback, providing you with valuable insights to help refine the presentation or pricing strategy if needed. Constructive feedback can be a powerful tool in increasing your property's appeal.

Negotiations and offers

When offers begin to roll in, your estate agent will be the intermediary between you and potential buyers or tenants. They will negotiate on your behalf, seeking the best possible price and terms. Remember to keep your objectives in mind, while being open to compromise to achieve a mutually gratifying deal. Trusting your agent's expertise and maintaining a cooperative mindset can lead to a successful and satisfying transaction for all parties.

Legal and administrative aspects

Selling a property involves a considerable amount of paperwork and legal formalities. Your estate agent will guide you through this process, ensuring all necessary documents are prepared and verified. They will work closely with solicitors and other professionals to facilitate a smooth and timely transaction, and alleviate the headache from the seller.

Patience and communication

The property market can be unpredictable, and the time it takes to secure a sale or rental agreement may vary drastically from one listing to the next. While some properties receive a rapid influx of offerings and close the sale quickly, others may take longer. Be patient and stay realistic about the timeframes, trusting your agent's expertise to make necessary adjustments as required.

They won’t do anything without your permission, so clear and open communication is vital throughout the process. Establish a rapport and trust your agent's advice and judgement, as they are experts in their field. Regularly discuss any concerns or queries you may have, and maintain a collaborative approach to ensure a successful outcome.

Instructing an estate agent doesn't have to be shrouded in mystery or uncertainty. By understanding what to expect, you can embark on your selling journey with confidence. Remember, finding the right estate agent who prioritises your interests is key to a smooth and rewarding experience.

Keen to keep the conversation going? Get in touch to speak to our team today, or request a valuation in just a few seconds, here.

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